Analysis and Comparison of Different Examples of Product Pages

By: Stanley Yun Kai Fok

On this page, I am going to analyse and compare some other examples of product pages. 

But firstly, what is a product page?

According to Cox,

A product page is a page on an e-commerce website that illustrates the product inventory/listing which includes descriptions of what the customer is able to purchase. (Cox, 2022)

Here are the examples of the product page that I am going to analyse and compare:

1. Lush

2. Allbirds

(Keskin, 2022)

First of all, Lush and Allbirds sell entirely different products, which explains why the content is different. Although these are different, both have a layout that contains adequate information for the customers to select and make a decision on which variant or product to buy. Examples such as the key ingredients and options to choose from when purchasing are shown in the images above. 

Reference(s):

Cox, L.K. (2022) 20 of the Best Product Page Design Examples We've Ever Seen. Available at: https://blog.hubspot.com/marketing/product-pages-love-list (Accessed: February 8, 2023).

Keskin, S. (2022) 13 of the Best Product Page Examples We’ve Seen (and Why They Work). Available at: https://www.drip.com/blog/product-page-examples (Accessed: February 8, 2023).